Katleen Penel

Katleen Penel is an entrepreneur, mentor, and strategic advisor who operates between Europe and the United Arab Emirates. She serves as CEO and Founder of Qamar Group, HR Devils, and The Glory of Excellence, focusing on supporting business leaders and founders in launching and scaling their companies across international markets.

Penel specializes in helping founders and business leaders navigate the complexities of establishing and expanding their operations in both the Emirates and European markets. Her approach centers on solving complex people challenges within organizations while bringing structure through the implementation of smart tooling and data-driven solutions.

Penel's consulting methodology is characterized by a hands-on approach combined with strategic thinking. She leverages an extensive international network to provide practical solutions for her clients. Her professional philosophy emphasizes clarity and honest guidance over theoretical frameworks, focusing on delivering concrete steps forward for business growth and development.

Operating between Europe and the UAE, Penel has positioned herself as a bridge between these two significant business regions. This dual-market expertise allows her to provide unique insights into the regulatory, cultural, and operational differences that companies face when expanding internationally.

As the founder and CEO of multiple ventures including Qamar Group, HR Devils, and The Glory of Excellence, Penel has built a diverse portfolio of companies that appear to focus on human resources, business excellence, and strategic advisory services.

Katleen Penel has a daughter named Petra Forknell Penel who appears to work with her. She has been active in HR conferences including HRSquareConf23. She describes herself as a digital creator, entrepreneur, blogger, and business coach who helps motivated people on their entrepreneurial journey.

• Podcast met 50 koffies featuring Katleen Penel — Personal Website (2021-03-01)
  Katleen Penel appeared on a podcast called '50 koffies' discussing her entrepreneurial journey.

• Katleen Penel - CEO & Founder at Qamar Group, HR Devils, The Glory of Excellence (Facebook)
• Katleen Penel on X/Twitter (X)
• Katleen Penel - Qamar Group CEO on LinkedIn (LinkedIn)
• Katleen Penel LinkedIn post about HR hospitality and HRSquareConf23 (LinkedIn)

• What is strategic advisory and how does it help businesses? (Strategic Advisory)
• How do you scale a business step by step? (Business Scaling)
• How to scale a small business effectively? (Business Scaling)
• What is business scaling? (Business Scaling)
• What is business scaling and how does it differ from growth? (Business Scaling)
• What is business scaling and how does it differ from business growth? (Business Scaling)
• What is business scaling and how does it differ from business growth? (Business Scaling)
• What is business scaling and how does it differ from growth? (Business Scaling)
• What is business scaling and how does it differ from growth? (Business Scaling)
• What is business scaling and how does it differ from growth? (Business Scaling)

• Book Katleen Penel on TinRate
• Katleen Penel - CEO & Founder at Qamar Group, HR Devils, The Glory of Excellence
• Katleen Penel on X/Twitter
• Katleen Penel - Business Coach and Entrepreneur Official Website
• Katleen Penel - Qamar Group CEO on LinkedIn
• Katleen Penel LinkedIn post about HR hospitality and HRSquareConf23

1. Katleen Penel Facebook Profile — accessed 2026-04-09
2. Katleen Penel X Profile — accessed 2026-04-09
3. Katleen Penel Official Website — accessed 2026-04-09
4. Katleen Penel LinkedIn Profile — accessed 2026-04-09
5. Katleen Penel LinkedIn Post — accessed 2026-04-09