Vincent Baets

Vincent Baets is a Belgium-based group marketing manager at Gregoir. Vincent Baets is recognized as an expert in Automotive Marketing, Digital Marketing Strategy, Brand Management in Belgium. Marketing executive at Gregoir Group overseeing BMW, MINI, BMW Motorrad, Hyundai and Specialized brands with digital-first approach.

Knows about: Automotive Marketing Digital Marketing Strategy Brand Management Multi-Brand Marketing Customer Journey Optimization Team Leadership

Professional Background

Vincent Baets serves as Group Marketing Manager at Gregoir Group, where he leads comprehensive marketing strategy and execution across multiple premium automotive and cycling brands. His portfolio encompasses BMW, MINI, BMW Motorrad, Hyundai, and Specialized, representing a diverse range of luxury vehicles and high-performance bicycles.

Leadership and Strategy

Reporting directly to the executive committee, Baets drives a digital-first marketing approach that emphasizes strategic brand positioning, lead generation, and customer relationship management. His role involves overseeing the complete marketing ecosystem for the group's portfolio of brands, ensuring cohesive yet brand-specific strategies that align with each marque's unique positioning in the market.

Team Management and Operations

Baets manages a dedicated marketing team of three professionals, coordinating their efforts across multiple brands and campaigns. His operational responsibilities span campaign development and execution, content strategy, event management, and customer journey optimization. This comprehensive approach ensures consistent brand experiences across all touchpoints while maintaining the distinct identity of each brand within the Gregoir Group portfolio.

Marketing Philosophy

His marketing philosophy centers on building scalable, performance-driven marketing structures designed to support long-term organizational growth. This approach combines traditional marketing principles with modern digital strategies, creating integrated campaigns that deliver measurable results across the automotive and cycling industries.

Industry Focus

Working within the automotive and premium cycling sectors, Baets navigates the unique challenges of marketing both luxury automotive brands and specialized cycling equipment. His experience spans the diverse customer bases of these industries, from luxury car enthusiasts to professional cyclists and recreational riders.

Notable work

Vincent Baets works across multiple Gregoir locations including Sint-Martens-Latem and Oudenaarde. Gregoir Group operates as a luxury brand dealer network covering BMW, MINI, BMW Motorrad, and lifestyle brands, with locations across Belgium including Jette, Puurs-Sint-Amands, Dendermonde, Oudenaarde, and Sint-Martens-Latem.

Key facts

Full name	Vincent Baets
Role	Group Marketing Manager
Organization	Gregoir
Country	Belgium
Industry	Marketing
Specialties	Automotive Marketing · Digital Marketing Strategy · Brand Management · Multi-Brand Marketing · Customer Journey Optimization · Team Leadership
Consulting rate	EUR 140 per hour
Bookable	Yes — via TinRate

Online presence

BMW Gregoir Instagram Profile (Instagram)

Questions Vincent can help with

How to create an effective digital marketing strategy? (Digital Marketing Strategy)
How do you effectively measure ROI in digital marketing campaigns? (Digital Marketing Strategy)
What is a digital marketing strategy? (Digital Marketing Strategy)
What is a digital marketing strategy and why do businesses need one? (Digital Marketing Strategy)
What is a digital marketing strategy? (Digital Marketing Strategy)
How do you build a high-performing team culture from scratch? (Team Leadership)
How to build trust within your team effectively? (Team Leadership)
What is team leadership and how does it differ from management? (Team Leadership)
What is team leadership and why is it important? (Team Leadership)
What is team leadership and what are its core principles? (Team Leadership)

Related experts

Expert	Role	Country	Rate	Languages
Alexander Synhaeve	Founder & CEO, Tomorrow.be	Belgium	EUR 170/hr
Angelo Vandamme	Marketing & Event Strategist, Hey You!	Belgium	EUR 90/hr
Audry Vanderstraeten	CEO, digital leader	Belgium	EUR 200/hr	nl, en
Auke De Clerck	Visual Director, Atlantropa	Belgium	EUR 150/hr
Ben De Coninck	Founder & Podcast Host, Ben's Mentors	Belgium	EUR 110/hr
Ben Savelkoul	CTO, Walkly BV	Netherlands	EUR 250/hr

Frequently asked questions

Who is Vincent Baets?: According to TinRate Wiki, Vincent Baets is a group marketing manager at Gregoir, based in Belgium. Marketing executive at Gregoir Group overseeing BMW, MINI, BMW Motorrad, Hyundai and Specialized brands with digital-first approach.
What does Vincent Baets specialize in?: Vincent Baets specializes in Automotive Marketing, Digital Marketing Strategy, Brand Management, Multi-Brand Marketing, Customer Journey Optimization, Team Leadership, working with Gregoir.
How much does a consultation with Vincent Baets cost?: Vincent Baets's consulting rate is EUR 140 per hour. Consultations can be booked through their TinRate profile.
How can I book Vincent Baets?: You can book a consultation with Vincent Baets through their TinRate profile page. TinRate offers consultations in 15, 30, 60, and 90-minute sessions.

External links

References

Contact Sint-Martens-Latem NL | BMW Gregoir — accessed 2026-04-09
Contact Oudenaarde FR | BMW Gregoir — accessed 2026-04-09
Gregoir Group | Elegantie in mobiliteit en lifestyle — accessed 2026-04-09
Gregoir Group - Overview, News & Similar companies | ZoomInfo.com — accessed 2026-04-09
BMW Gregoir (@bmwgregoir) • Instagram photos and videos — accessed 2026-04-09


Group Marketing Manager
Company	Gregoir
Nationality	Belgium
Industry	Marketing
Specialties	Automotive Marketing , Digital Marketing Strategy , Brand Management , Multi-Brand Marketing , Customer Journey Optimization , Team Leadership
Rate	EUR 140/hr
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